Method
The flow from brief to scorecard
Before
- Conflicting promo spreadsheets
- No door-level photo standard
- Pickup scripts out of sync with app banners
After
- Single harmonized calendar
- Evidence packs distributors open
- Loops scheduled to banner policy
- 01
Intake
Door lists, brand assets, and retailer permissions confirmed in writing.
- 02
Blueprint
Message matrix, field routes, and media specs aligned to your promo window.
- 03
Deploy
Field squad, install supervision, or remote analyst production — per plan.
- 04
Capture
Photos, checklists, and incident logs with reason codes.
- 05
Report
Scorecards and retrospectives your sales team can forward unchanged.
- 06
Archive
Templates stored for the next season — not rebuilt from scratch.